Flexible Electronics News

BASF Optimizes Its Organizational Structure

Creation of new division Performance Materials in renamed Functional Materials and Solutions segment

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By: DAVID SAVASTANO

Editor, Ink World Magazine

BASF is optimizing its organizational structure to better serve its customer industries and enhance its operational and technology excellence. The changes reflect the company’s “We create chemistry” strategy, which outlines how BASF aims to strengthen its position as the world’s leading chemical company. The number of segments will be reduced from six to five and the number of divisions from 15 to 14. The changes will be effective as of January 1, 2013. BASF supplies products and solutions to...

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